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Getting Started on Airbnb: Bookings Tips for New Hosts

Mastering Airbnb Bookings

airbnb bookings

Managing an Airbnb property can become tricky, especially if you’re new to the game. Many travelers base their Airbnb bookings on previous guest feedback. Positive reviews about a ‘great location,’ ‘attention to detail,’ and hosts who go ‘above and beyond’ significantly help in attracting travelers to book your holiday rental.

But what if you’ve recently listed your property in London or Paris on Airbnb and can’t secure your first booking? Don’t worry! We have compiled some handy hacks to assist you.

1. Set a competitive daily rate:

pricing rates

One of the easiest ways to grab the attention of new guests is to set your daily rate lower than the average price for your property type. For instance, if you’re hosting a luxury one-bedroom apartment in downtown Dubai and similar properties are listed for around £200 per night, consider offering your apartment for £150 to entice initial bookings. Money talks! If a potential guest must choose between your apartment and a similar one that costs more, there’s a good chance they’ll opt for the cheaper option, especially if your competitive rate is accompanied by outstanding photos and an enticing listing description.

2. Create a standout property listing title:

Choosing the right words for your Airbnb listing title plays a significant role in securing initial bookings for a new property. Avoid generic titles like ‘Two bedroom home in Edinburgh’ or ‘Studio space in Paris,’ and steer clear of overused adjectives like ‘gorgeous,’ ‘cozy,’ and ‘homely.’ Your goal is to stand out from the competition as travelers scroll through listings.

3. Showcase ‘wow’ photos:

modern living room

Emphasize the importance of high-quality photos for guest engagement. A quick look at the Airbnb website will reveal why investing in professional photography is worth it. Your home should look its absolute best, considering factors like lighting, angles, framing, focus, and more. Hiring a professional photographer is a wise choice.

4. Enable Instant Book:

To increase your chances of being noticed in search results and attract last-minute travelers, consider turning on Instant Book. Many travelers use this filter when searching for listings.

5. Understand your target audience:

target audience

Identifying your ideal guests is crucial as it influences many decisions mentioned above. Tailor your listing title, photos, price, and amenities to cater to your target audience. For instance, if you have a family-friendly Airbnb in London with four bedrooms, gear your marketing towards families with relevant keywords and amenities.

6. Provide exceptional service:

Reviews carry substantial weight on Airbnb, so ensure your initial guests have a fantastic experience and feel compelled to share it with the world. Managing an Airbnb property involves essential tasks, effective guest communication, and offering a local experience. Here are some best practice tips:

  • Prepare a welcoming package
  • Be responsive to guest inquiries
  • Ensure smooth check-in and check-out processes
  • Consider hiring professional cleaners for a spotless property
  • Offer high-quality, fresh bedding and towels
  • Create a local guide with recommendations
  • Provide excellent service with a smile


If you’re overwhelmed by the process of getting bookings for your Airbnb listing, consider contacting our team of short-term rental property management professionals. We can assist you with services such as crafting an exceptional listing, organizing cleaning and laundry services, and facilitating guest communication.

Discover how much your property could earn you